0.1 About the Authors
Sterling Bone is a Professor of Marketing and Director of the Huntsman ProSales Program at the Jon M. Huntsman School of Business at Utah State University.
Dr. Bone was the beneficiary of life-altering mentors while he was a student. Paying it forward to the students in this course, Dr. Bone has drawn on experience from two decades of teaching professional selling to help prepare students to launch from this course into careers in professional sales.
Dr. Bone’s research focuses on understanding how sales and service professionals can impact the lives of underrepresented populations, especially on how to alleviate disparities in the marketplace for financial services among race- and gender-diverse consumers.
Besides publishing in the leading academic journals, his research has been featured or highlighted in the Wall Street Journal, The New York Times, The Washington Post and numerous other media outlets. The research he and his colleagues conduct on the disparities in customer experience and service quality has been presented before the U.S. House of Representatives Financial Service Committee, the Congressional Oversight Commission, the Department of Justice, and the Consumer Financial Protection Bureau.
Prior to his academic career, Dr. Bone worked as a sales professional in residential and commercial real estate. In his free time, Dr. Bone enjoys fly fishing, boating, and traveling with his wife and four sons. He can be reached at sterling.bone@usu.edu.
As the founding principal, Dr. Baird brings over 25 years of business performance research and consulting experience to Griffin Hill. Dr. Baird’s innovative breakthroughs in human and organizational performance constitute a new technology that elevates organizational performance on a sustained basis.
Griffin Hill clients experience significant increases in human productivity and revenues. Dr. Baird’s academic studies prepared him with the hard science skills of business analysis and the scientific method as well as the soft science skills required to work with human and social systems. He is well prepared for the challenge of melding art and science that is required in human performance technology. Dr. Baird completed his undergraduate work at Washington State University graduating Summa Cum Laude with a Bachelor of Arts degree in Social Science. Following his studies at Washington State, Dr. Baird completed his Masters of Business Administration (MBA) degree at City University and his Ph.D. in Instructional Psychology and Technology at Brigham Young University.
Community service is an important part of life for Dr. Baird. He has served in a variety of roles and organizations including his local school district, United Way and Boy Scouts of America. Most important to Dr. Baird is his family. He and his wife, Bonnie, are the parents of six wonderful children.