Skip to main content Skip to book tools
MyEducator Home Page
  • Mass Communication and Medi...
    • Topic 5
      • Title Page
      • Topic 1: The History of Print and Storytelling to the Masses
      • Topic 2: Mass Media Today: How Digital Changed Everything
      • Topic 3: The Money behind the Media: The Business of Eyeballs and Engagement
      • Topic 4: How Social Media Makes Money by Selling Our Content to Ourselves
      • Topic 5: Early Theories: Mass Communication’s Powerful Impact on Us as Individuals
      • Topic 6: Media Theories: How Do We Influence the Message and the Meaning?
      • Topic 7: Media Effects: The Impact of Today’s “Always On” Media
      • Topic 8: The Ethics of Communications: Harnessing the Power of the Media
      • Topic 9: Media’s Societal Effects: The Making of America
      • Topic 10: Media Literacy Today: Our Responsibility
    • Login
    • Topic 5: Early Theories: Mass Communication’s Powerful Impact on Us as Individuals
    • 5.1 Introduction: How Does Communication Actually Work?
    • 5.2 The War of the Worlds: How Martians Took Out New Jersey in 1938
    • 5.3 Early Theories of Mass Communication: The Hypodermic Needle TheoryThis is the current section.
    • 5.4 Observations and Limitations of the Hypodermic Needle Theory
    • 5.5 The Two-Step (or Multi-Step) Flow of Information
    • 5.6 Counter Arguments to the Multi-Step Theory
    • 5.7 Summary
    • 5.8 Quick Check

    U
    U
    U
    U
    U
    U
    U
    U
    Copyright © 2025 MyEducator. All rights reserved.
    Need Help?